How to Make the Most of Your Social Media Advertising Budget Paid advertising on social media shares content with large groups of people relative to your industry, greatly increasing your reach. If you’re only posting, although it’s free, you’re basically knocking on the same doors over and over instead of contacting new prospects. How to […]
5 Simple Steps to Creating a Marketing Funnel What is a Marketing Funnel? A marketing funnel is a model that helps businesses understand how consumers move through the process of making a purchase. It consists of a series of steps that start with awareness of a product or service, and ends with the customer making […]
8 Tips to Creating High Quality Promotional Videos Using your Mobile Phone The Evolution of Mobile Phone Camera Technology One day you’re just grateful to be playing snake on your Nokia 3310 and the next you’re seeing Apple’s ‘This picture was shot on the new iPhone’ on billboards across your city. Pros vs Cons Although […]
What is Neuromarketing? Neuromarketing is a field that uses neuroscientific techniques to study how people respond to marketing stimuli. This can include things like brain imaging, eye tracking, and other methods that allow researchers to measure and analyse how people’s brains respond to different advertisements, products, or other marketing materials. Neuromarketing is a relatively new […]
How to Drive High Quality Traffic to your Website Without SEO Content Marketing is a gift from your business to a prospective customer. It’s the best kind of marketing, the one where the customer gets what the information when they want it. Every sort of business uses it to spread brand awareness, reach new customers, […]
