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5 Ways to Get More Customers in 2023

5 Ways to Get More Customers in 2023 Every business needs customers, but in order to grow by acquiring more customers, you need to have a strategy. Under that strategy you want goals and the tactics to achieve them. Although your product or service is excellent, there may be nothing in place to share the […]

10 Marketing Strategies to generate new leads (and how to use them)

10 Marketing Strategies to generate more leads (and how to use them) So you’ve decided to check up on alternative marketing strategies or maybe you want to dive deeper into an existing one? Well done, you’ve taken the first step to improving the output of your marketing content. Whether you’re already familiar with the full […]

7 Steps to Writing Copy People Actually Want to Read

7 Steps to Writing Copy People Actually Want to Read How to Write Click Happy Copy Writing copy that people actually want to read can be a challenging task! However, there are some best practices to put in place  to make your copy more engaging and effective. So how do you write copy that people […]

6 Ways to Make Your Images More Clickable

6 Ways to Make Your Images More Clickable You have an excellent product or service offering but for some reason you just cant manage to attain great clickthrough rates, or even open rates. How do I make my images more clickable? Well, follow these steps and you might just make your images a whole lot […]

5 Predictions for What Digital Marketing Will Look Like in 2040

5 predictions for what digital marketing will look like in 2040  Whilst its pretty difficult to predict with any certainty what digital marketing will look like in 2040, it is likely that digital marketing will continue to evolve and become more sophisticated as technology advances. To avoid getting too carried away, we started by looking […]

Top tips for Social Media in 2023 – How to make the most of social media

Top Tips for Social Media in 2023 Social Media has become an absolute necessity rather than a ‘nice to have’ over the past few years. With  remote work becoming more popular, social media has acquired more value. Whether you’ve been running an account for years or are just starting out, we’ll take you through all […]

Why Humans are Seduced by Brands Without Knowing it

Why Humans are Hardwired to Buy with Emotions  Thinking is hard. The human brain is a heavy burden. Neuroscientists claim the mere act of thinking burns three times more calories than a less-challenging task like watching TV. While the brain only represents just 2% of a person’s body weight, it accounts for 20% of the body’s energy […]

7 Reasons Why the Growth in Video Will Only Accelerate

7 Reasons Why the Growth in Video will only Accelerate Video is on a growth trajectory and the upside for businesses to get in on this momentum is – huge.  But first, let’s start with the basics. Video marketing is the process of using videos to advertise your brand. Through a variety of platforms, you […]

How to Make the Most of Your Social Media Advertising Budget

How to Make the Most of Your Social Media Advertising Budget Paid advertising on social media shares content with large groups of people relative to your industry, greatly increasing your reach. If you’re only posting, although it’s free, you’re basically knocking on the same doors over and over instead of contacting new prospects.  How to […]

5 Steps to Creating a Marketing Funnel

5 Simple Steps to Creating a Marketing Funnel What is a Marketing Funnel? A marketing funnel is a model that helps businesses understand how consumers move through the process of making a purchase. It consists of a series of steps that start with awareness of a product or service, and ends with the customer making […]