Foxdog Marketing excels in delivering innovative and tailored marketing solutions. Their skilled team is responsive and attentive, ensuring that each strategy aligns with clients' goals.
SEO growth case study
From useful content to measurable organic growth.
Using Google Search Console export data, this case study shows how useful search assets can compound into stronger visibility, clicks and rankings over time.
SEO growth+208.9%90-day click growth
CRO proof809%engaged sessions uplift
I have worked with Paul for over 2 years and thoroughly recommend him. He is extremely knowledgeable about all areas of marketing.
Paul at Foxdog Marketing has been impeccable in his approach and deliverance of a marketing strategy for our company.
Foxdog Marketing was a pleasure to work with. They built a fantastic website for us, and their design and communication were top-notch throughout the process.
We were blown away at what a great end result the team at Foxdog had made for us, super supportive and easily accessible throughout the whole process.
Amazing Service!
Great service! Highly recommend!
Good service.
Foxdog Marketing excels in delivering innovative and tailored marketing solutions. Their skilled team is responsive and attentive, ensuring that each strategy aligns with clients' goals.
I have worked with Paul for over 2 years and thoroughly recommend him. He is extremely knowledgeable about all areas of marketing.
Paul at Foxdog Marketing has been impeccable in his approach and deliverance of a marketing strategy for our company.
Foxdog Marketing was a pleasure to work with. They built a fantastic website for us, and their design and communication were top-notch throughout the process.
We were blown away at what a great end result the team at Foxdog had made for us, super supportive and easily accessible throughout the whole process.
Amazing Service!
Great service! Highly recommend!
Good service.
Want the first useful growth move?Send the site and Foxdog will look for the visibility, proof or conversion gap most likely to cost enquiries.
Google Search Console export
+149.8%Click growth comparing the final 183 days with the first 182 days: 11,114 clicks versus 4,449.
+182.1%Impression growth comparing the final 183 days with the first 182 days: 1.74m versus 618k.
+208.9%Click growth comparing the final 90 days with the first 90 days.
16.2Average ranking improvement: position 26.1 in the first half to 9.9 in the final half.
SEO growth story
The strongest SEO assets keep working after they are published.
Lumenloop’s export covers 27 April 2025 to 26 April 2026. The headline number is useful, but the comparison is what makes it impressive: the final half of the export produced 11,114 clicks, compared with 4,449 in the first half.
That means the site was not just collecting one-off traffic. It was becoming easier to find. Impressions rose from 618,032 in the first 182 days to 1,743,289 in the final 183 days. Average position improved from 26.1 to 9.9, which is the difference between being buried and having far more searches within realistic clicking range.
The strongest pages were practical search assets, not generic articles. The lux level estimator generated 2,259 clicks, the lumens calculator generated 1,078 clicks, and standards-led resources such as BS EN 12464-1 workplace lighting standards and CIBSE recommended lighting levels helped the site appear for real buyer questions.
For a non-technical client, the message is straightforward: useful pages that solve search problems can keep earning visibility long after publication. Better rankings create more chances to be found, and the right assets turn that discovery into more qualified demand.
What the growth means
Better rankings created more chances to be found.
The result came from practical pages that matched real searches: calculators, standards explainers and problem-solving resources. That is what turns SEO from a vague monthly activity into a visible business asset.
DemandPeople were already searching for lighting calculators and standards.
01AssetsUseful pages answered the searches better.
02GrowthClicks, impressions and rankings improved over time.
03ProofGSC data makes the result easy to evidence.
04Proof routes
See how the work translates into visible results.
Use the case studies to connect the service pages with real proof: SEO growth, conversion clarity and stronger buyer journeys.
Next step
Want this kind of SEO proof?
Send the site and we will look for the assets most likely to create compounding search visibility.
Search and AI visibility review
Authority and conversion diagnosis
Request a Foxdog auditTell us what feels blocked and we will help identify the strongest first move.